OLA Classics

This visual identities and packages were developed as part of a design concept I did as a Freelance Designer for the Heart Brand. Focusing on repositioning four of their biggest ice creams in the Netherlands to better reflect their fresh and fun brand identity.

We worked on the logos of Liuk, Festini and Raket Rocket in order to maintain the key elements that make them recognizable for their consumers but also making them more consonant with the overarching brand.

All the illustrations and letterings have been specifically drawn for the packaging. 

 

OLA

This visual identities and packages were developed as part of a design consultancy for the Heart Brand. Focusing in repositioning four of their biggest ice creams in the Netherlands to better reflect their fresh and fun brand identity.

Role
Concept, Design and Illustration

Client
Unilever/OLA

liuk-mockupA
pattern2
liuk-mockup2
liuk-LOGO
liquorice
limone
gluten
festini-pear-mockupA
festini-pear-mockup2
festini-straw-mockup2
Festini-LOGO
festini-claims
festini-claims2
raket-mockupA
raket-mockup2
raket-LOGO
raket-claim3
raket-claim2
raket-claim